How much does a product video cost?

Most people like to have a ball-park idea of what things will cost, but asking how much video costs is a little like asking an architect how much a building will cost...the variables are limitless!
One rule of thumb used in the industry is that video costs around $1000 US dollars per finished minute, but this can easily vary from $800 to $3000 per minute. We generally produce two kinds of video –promotional videos and product video guides for products. Video guides take a bit more work because the footage and instructions have to be meticulously synchronized and require a lot of technical detail. Promotional videos require a little more creativity but mainly focus on the the main features of the product.

How do we offer such competitive rates?
Most video production studios cater for a wide range of broadcast mediums such as broadcast television, DVD, cinematic screen and online. This usually requires a large amount of investment in expensive equipment which is recouped through the paying customer (that’s you). We do it differently because we only invest in the precise equipment required to produce high quality online video.
We have also spent considerable time developing a highly efficient work flow specifically designed for online product video guides for products. This allows us to produce high quality competitively priced video.

Why come to us?
We are experts when it comes to producing online video guides. Producing instructional video is very different to producing other types of videos. Our many years of experience and specialized skills makes us the “best man for your job”... plus we offer very competitive pricing.
Of course we can produce video at whatever budget level is required from semi-pro, through to “Hollywood” standards, however, what is most important is to clarify what the video needs to accomplish and then determine a realistic budget to achieve it.
Why not get an instant free quote and then arrange an obligation-free chat to discuss your project.


Order your VIDEOS NOW & pay for them monthly

Increase your cashflow by paying over a 12 month period (conditions apply)

Choose the type of video you want produced

Promotional videos
Video Guides
Something else

Pricing starts at $685 per finished minute of video and varies according to factors such as:

  • Duration - the longer the video, the cheaper the cost per minute
  • Scripting (discounted if scripting is provided)
  • Presenters/voice over (if any)
  • Complexity of the product (installation, assembly or set-up involved)

  • Post production - visual effects/titles/lower thirds etc
  • Amount of preparation and/or assembly
  • Setting (studio or on-location)
  • The higher the quality required, the more time that needs to be invested

Sample Packages - use as a general guide only

Starter / Budget

60 secs

Ideal for... Business intros, testimonials, interviews & service glimpses

  • Pre-production planning via email
  • 1-3 hour on location/studio filming (travel not included).
  • Script provided by client
  • Titles & graphics  ( intro & outer titles)
  • Royalty free music (optional)
  • One camera
  • Editing 3 hours
  • Revisions - 1 major, 2 minor
  • Inclusion in Whizbang
  • 3 day delivery time
  • Basic post production colour grading & correction

Silver / Standard

60 secs

suitable for... Service explainer, web resumes, mini "how to's", viral videos

  • Pre-production planning via email
  • 2-3 hours on location/studio filming (travel not included)
  • Script provided by client (assistance & minor amendments provided)
  • Voice over
  • Titles & graphics (Up to 5 lower thirds + intro & outer static titles)
  • Royalty free music
  • Two cameras
  • Editing 8 hours
  • Revisions - 2 major, 3 minor
  • Post production correction & colour grading -standard
  • Inclusion in Whizbang
  • 5 day delivery time.

Gold / Premium

60 secs

Perfect for ...Product instructions, demo videos, training. event videos

  • 1 hour pre-production meeting (Skype or phone)
  • 4-6 hours on location/studio filming
  • Scripting service
  • Semi-professional presenter 
  • Titles & graphics (Up to 8 lower thirds + intro & outer static titles)
  • Royalty free music
  • Three cameras
  • Editing over 10 hours
  • Revisions - 3 major, 5 minor
  • Post production correction & colour grading - standard
  • Inclusion in Whizbang
  • 7 day delivery time.

Platinum/ Delux

60 secs

great for...extremely high quality promo & demo videos, corporate, tv commercials

  • 1 hour pre-production meeting (face to face)
  • Unlimited location/studio filming
  • Professional script writer
  • Professional presenters (one-two if required)
  • Voice over (if required).
  • Titles & graphics (motion graphics)
  • Quality background music
  • 3 cameras & full crew
  • Professional lighting/audio
  • Editing 1 - 3 days
  • Revisions - unlimited
  • High quality post-production (colour grading & correction)
  • Inclusion in Whizbang
  • 10 day delivery time.

For a detailed quote, contact us. We'll tailor a package to meet your specific needs and budget.

contact us

Send us a message and we'll get in touch

Your message was sent successfully! I will be in touch as soon as I can.

Something went wrong, try refreshing and submitting the form again.



Phone: 61+07 2104 1777